aya certainly has been keeping herself busy these days. she’s just finished up an ad for pepsi as part ofthe doritos/pepsi crash the superbowl competition. this one is for big money – $25,000 for making it to the top ten, and getting the ad screened during the superbowl if you make the top three. plus more ways to win up to $1 million! i wish it was an open vote because we’ve proven that we can mobilise the hordes for that kind of thing, but this time the entries are going to be judged by a panel. i think aya’s got a really good chance with this ad – it hits all the sweet spots for a soft drink ad aimed at a very very large audience. and shot beautifully, as always!
i couldn’t find a way to embed it directly in the post, so click here to check it out!